Internet Advertising

Banner Ads

A banner is the perfect, full colour, high-impact sales medium for the advertiser that wants to get noticed. Banner ads can be positioned either on home pages, which as the entry points to the majority of visitors incur particularly high levels of traffic, or on search results pages for more targeted exposure or on specific pages or areas of the site. Talk to one of our Internet sales advisers for more details on the inventory available.

Another advantage with banner advertising is that prices are charged by the number of page impressions received (ie. the number of times your banner is seen). Therefore unlike traditional advertising, banner ads can guarantee you get the exposure you are paying for.

Banner ads are linked, via a 'click-through', to your own website. Monitoring the number of click-throughs (CTR) your ad receives can help quantify the effectiveness of your banner.